Comprising business tourism officials from Macau Business Tourism Centre (MBTC) of MGTO and Macau trade representatives from hotels and resorts, convention and exhibition venues, Destination Management Companies (DMCs), event management companies, entertainment suppliers and tour operators, a 32-strong Macau delegation participated in “The 5th Incentive Travel & Conventions Meetings (IT&CM China)”, held at Shanghai Mart Expo from 13 to 15 April. IT&CM China is an annual event which provides a platform for international and leading Chinese players in the business tourism industry to explore exciting business opportunities, generate new sales leads and strengthen existing business partnerships. It was anticipated that some 10,000 business appointments between 253 international and Chinese business tourism suppliers and 344 international and Chinese buyers were conducted this year. Macau is a fast emerging business tourism destination in Asia in recent years. In order to strengthen the development of the business tourism industry and provide timely opportunities for the local trade to network and to do business with their counterparts from Shanghai, as well as the rest of China and the world, participation in IT&CM China could not be better for the facilitation of such kind of communication and regional development. This year, MBTC had a total of 29 pre-scheduled appointments, while on-site inquiries from event planners and incentive travel operators were also demanding according to feedback of the Macau trade. Taking opportunity of IT&CM China, MBTC invited a total of 150 hosted buyers and Macau trade to a networking cocktail at the Macau booth on 14 April, which successfully generated vast attention from the show floor.