Encouraging local enterprises to utilise e-commerce for business development IPIM launches measures to assist SMEs to explore e-commerce horizons

The popularity of the Internet enables quick and effective dissemination of information around the world and creates a business environment which is not restricted by time or geographical boundaries. The application of e-commerce enables SMEs to conduct businesses with trade partners around the world and establish an extensive global partnership network. Enterprises can promote their products and businesses on the service platform provided by e-commerce operators to create more business opportunities and widen publicity for themselves. With the objective of providing more diversified services to local enterprises and assisting them to make the best use of the Internet for marketing and enhance comprehensive competitiveness, IPIM will introduce the E-Commerce Promotion Incentive Measures on 1 November 2009, to encourage local enterprises to develop e-business usage and explore unlimited development potentials. SMEs can promote and publicise their products and businesses on the websites of “Accredited E-commerce Operators” approved by IPIM. A subsidy will be provided by IPIM to cover up to 70% of the publicity and promotion expenses, the subsidy for each SME will be limited to a total of MOP20,000. IPIM’s SMEC strives to assist local enterprises to explore overseas and local markets and motivate local enterprises to participate in exhibitions and conferences through a series of incentive measures, eg. the Regulations on Participation in IPIM’s Activities which provides financial assistance to local enterprises for enrollment fees and costs related to publication, is highly supported and recognised by the local business community. Since 2007, the programme has already provided financial assistance of over MOP 5 million to 472 enterprises and organisations in the participation of 33 local exhibitions. On the foundation of encouraging local enterprise to participate in exhibitions, IPIM extends its support service to cover the e-commerce service platform, to enable businesses to take advantage of the timeless and borderless Internet to promote their products and services, to strengthen publicity and promotion and thus explore business opportunities. For further information on the programme and application form, please visit SMEC at Alameda Dr. Carlos d’Assumpção No. 263, Edif. China Civil Plaza, 19-20° andar, Macao, or download from IPIM’s website (www.ipim.gov.mo). For enquiries, please contact SMEC (Tel: 2872 8212) during office hours.

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